Video & content studio

Content that earns attention on the platforms that matter.

Founder-led video and content production for brands that need to show up sharper — built on a track record of brand and growth work across Web3, fintech, and beyond.

What I do

Video editing

Sharp, platform-native cuts that hold attention from the first second.

Content production

End-to-end production — concept through delivery — for brand and campaign content.

Social creative

Feed-first creative built for how people actually scroll.

How I work

  1. 01

    Concept

    Align on the story, the platform, and what success looks like.

  2. 02

    Production

    Shoot or source the material with the end edit already in mind.

  3. 03

    Post

    Edit, grade, and sound-design for the platform it's built for.

  4. 04

    Delivery

    Formatted, captioned, and ready to publish — no extra handoff needed.

Track record

Growth, community, and campaign work across Twitter, Discord, and Telegram — plus spokesperson and AMA appearances for Web3 and fintech brands.

Selected visuals

Placeholder case snapshot 1

Brand TBD

Objective TBD

Placeholder case snapshot 2

Brand TBD

Objective TBD

Placeholder case snapshot 3

Brand TBD

Objective TBD

Founder portrait

About

I'm Edward — a Singapore-based operator working across brand, growth, and content, now producing video and content for brands that need to move fast on the platforms that matter.

My background is in marketing and growth at Web3 and fintech companies, including aelf, Switcheo Labs, and Skylightz Gaming — spokesperson work, AMAs, and campaigns across Twitter, Discord, and Telegram.

That work put me on both sides of the Singapore-to-China market — a cross-market fluency I now bring to the content I make.

  • NTU
  • Marcomms & growth background
  • Web3 / fintech
  • Singapore ↔ China

Contact

hello@zycreatives.com

Based in Singapore, built for brands moving between Singapore and China.